To lead the development, production, distribution, and monitoring of POSM (including details of report) to support brand visibility, marketing campaigns, events, and sales objectives across various channels.
Responsibilities :
- POSM Strategy & Planning
Develop and Implement POSM plans aligned with the stakeholders and Marketing.
Collaborate with brand, marketing and sales teams to identify POSM needs based on
Campaign objectives, market trends and consumer insights.
- POSM Development
Manage the design, material selection, production process and approval of POSM items.
- Vendor & Production Management
Source, negotiate and manage vendors/suppliers for the production and installation of POSM. Ensure timely, cost-effective and high quality production of POSM.
- Budget Management
Plan and control the POSM budget, ensuring optimal utilization and tracking expenses.
- Distribution & Installation
Coordinate the distribution and installation of POSM materials to the outlets, ensuring timely delivery and proper placement. Monitor and evaluate POSM implementation.
- Reporting & Evaluation
Provide regular reports weekly and monthly.
Requirements :
- Minimum Bachelor’s degree in any major
- Minimum 3 years of experience in trade marketing, POSM Management or Marketing Communications
- Strong project management and organizational skills
- Good negotiation and vendor management abilities
- Proficiency in Microsoft office (Excel, Word, Power point)
- Strong attention to detail and good analytical skills.
- Has experience in working in multifunctional team
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